PUMA 360

The PUMA 360 show is an internal show for PUMA global to showcase the next seasons upcoming ranges to the PUMA regional teams. The ranges are separated into areas: Teamsports, Running & Training, Sportstyle, & Motorsports. Each area had a large showcase hall that housed all next seasons' gear and all walls/doors/acoustic-panelling/banners needed to reflect the products key aspects. The style developed needed to work across all areas and be transferable into retail environments.

Doors, acoustic walls & retail application of graphic style.

 Early style development.